Healthy markets for global health: a market shaping primer


20/11/2014

USAID's Center for Accelerating Innovation and Impact (CII) recently launched Healthy Markets for Global Health: A Market Shaping Primer, which examines how market shaping can increase access to critical health commodities by reducing transaction costs, increasing market information, and/or balancing supplier and buyer risks. Created in partnership with experts across the family planning, HIV, malaria, vaccine and other health sectors, the Primer includes a framework to help global health practitioners analyze product markets, explore the range of market shaping possibilities, and learn from past experiences before implementing.

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